CINCINNATI–(BUSINESS WIRE)–#CosmeticsPacakging–In recognition of craftsmanship and exceptional customer collaboration, ProAmpac announced two of its flexible packages have received Silver PAC Canadian Leadership Awards, one for designing the packaging for new children’s snacks and the second for graphics innovation in flexible packaging for premier hair-care products.
At its award ceremony in Toronto on June 4, the PAC Packaging Consortium named ProAmpac the:
Silver Winner in New Brand Food & Beverage for packaging of My First Bear Paws Vanilla and My First Bear Paws Oatmeal cookies by Dare Foods Ltd., the Cambridge, Ontario-based manufacturer of cookies, confectionary, fruit snacks, crackers and fine breads.
The intent was to develop packaging for a healthy snack alternative in an attractive design for children, ages five and under. Dare created “Pawley Junior,” a younger version of the brand’s classic mascot used on Bear Paw packaging. This successful graphic update along with ProAmpac’s HD flexographic printing expertise maintained Dare’s brand while enhancing the shelf appeal of this new package.
Silver Winner in Packaging Innovation – Flexible saluting ProAmpac’s “disruptive consumer packaging” for L’Oréal Matrix, Total Results Hair Care. ProAmpac used a special strip metalized film, achieving eye-catching metallic graphics on different substrates used in the pouch, while maintaining superior print registration.
The L’Oréal packaging which helped drive sales during 2018 holiday shopping “reinforces the importance of packaging graphics” to successful on-shelf marketing,” said Adam Grose, ProAmpac’s chief commercial officer.
The packaging for Matrix Hair Care’s Total Results Hair Care Holiday Kits, recipient of two Graphic Design USA awards, was produced in collaboration with L’Oréal – Matrix Hair Care.
“The PAC Canadian Leadership Awards for Dare Foods and L’Oréal packaging underscore ProAmpac’s approach to a process we call Collaborative Innovation,” said Grose. “Here the brand owner and ProAmpac combine forces to develop breakout packaging concepts and to accelerate packaging innovations.”
ProAmpac is a leading global flexible packaging company with a comprehensive product offering unparalleled in the industry. We provide creative packaging solutions, industry-leading customer service and award-winning innovation to a diverse global marketplace. We are guided in our work by four core values that are the basis for our success: Integrity, Intensity, Innovation, and Involvement. Cincinnati-based ProAmpac is owned by Pritzker Private Capital along with management and co-investors. For more information, visit ProAmpac.com.
About Pritzker Private Capital
ProAmpac is a member company of Pritzker Private Capital which acquires and operates North America-based middle-market companies with leading positions in the manufactured products, services and healthcare sectors. Pritzker Private Capital’s differentiated, long-duration capital base allows ProAmpac the flexibility to invest in serving its customers’ needs over the long term. For more information, visit PPCPartners.com.